In terms of demand by application, the surfactants segment holds the largest share in the ethanolamines market owing to the increasing awareness of personal grooming products. Ethanolamines are widely used in the manufacture of surfactants and have properties for stabilizing formulations and emulsions, therefore they play a major part in the production of personal care products. MEA and DEA are commonly used in cleaning products like tiles and floor cleaners, and laundry detergents. They are also used in removing dirt from engines.
Asia Pacific dominates the ethanolamines market, with majority of demand coming from China followed by North America and Western Europe. China is the largest market for ethanolamines because of the presence of strong personal care and agricultural industries.
The Personal Care industry is no more limited to females, as the male population have also started to accept and use grooming practices to look handsome and stylish. Beauty products are no longer restricted to being used on special occasions, as people need to keep and maintain glowing skin.
Ethanolamines are commonly used in cosmetics and personal care products such as moisturizing creams and lotions, lipsticks, bar soaps, shampoos, and perfumes since they give integral fresh odor along with providing properties for stabilizing formulations and emulsions. They help remove oil and dirt on the skin by dissolving the grease and blending the other important ingredients together. MEA helps in adjusting the pH of a product to keep it from degrading when stored in a container so it will last longer. Hence, the increasing awareness of cosmetics and personal care products will boost the ethanolamines demand in the forecast period.
Ethanolamines are used in the manufacture of herbicides and pesticides. It helps in increasing the pesticide’s ability to dissolve in water. DEA is a common raw material used in the manufacture of glyphosate which produces high quality herbicides. The increasing awareness of farmers towards the benefits of using herbicides is expected to boost the ethanolamines demand in the upcoming years.
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