Global Polyvinyl Alcohol (PVA) Market Demand & Forecast Analysis, 2016-2036

Executive Summary : -

Polyvinyl alcohol; abbreviated as (PVOH, PVA or PVAI) is a water-soluble synthetic polymer which is not only ductile but also is a highly flexible, strong polymer that exhibits excellent tensile strength. It is resistant to grease, oil and solvents and thus widely used in textile and pulp industry to strengthen the paper and yarn. Unlike other polymers, which are produced by the polymerization of its corresponding monomer, PVOH is prepared by dissolving polyvinyl acetate (another polymer) in methanol and treating it with an alkaline catalyst like sodium hydroxide. This is partly because its monomer, vinyl alcohol is thermodynamically unstable. The Polyvinyl Alcohol (PVA) market has been witnessing significant growth in recent years, driven by its versatile applications across various end use industries. In the long term forecast period, the PVA market is projected to grow at a 3% to cross 1955 kilo tons from the current demand of around 1,400 kilo tons. Global PVOH market is driven in large part by the development of the building & construction, automotive and other industries. According to Prismane Consulting’s HHI index calculations, China, Western Europe, Japan, and USA together account for more than 95% of the global capacity in 2021. In terms of Consumption, Asia-Pacific, and Western Europe account for a larger share followed by North America.

Global PVA Demand Supply Analysis- 2016-2032 (Kilo Tons)

Global PVA Demand Supply Analysis- 2016-2032 (Kilo Tons)

PVA is used as a film in small dose packaging such as water treatment chemical, dyes, agrochemical, and detergent owing to its water-soluble characteristics. Other applications of Polyvinyl alcohol include polymerization aid, adhesives, textile, polyvinyl butyral (PVB). Polyvinyl Butyral (PVB) are produced by reaction of PVOH with Butyraldehyde. PVB is used as coating in automotive and architectural application to generate laminated safety glass and is the largest end use application of PVOH in the United States. Polyvinyl Butyral (PVB) application accounts for 18% of the global PVA demand and is expected to grow at a CAGR of 3.5% in the forecast period. Adhesives & Caking Agents accounts for more than 16% of the total global PVA demand and is estimated to grow at rate of 2.4%. Textile Processing & Fibers application makes up around 15% of the global PVA demand . Other applications including Films, Paper Processing and Others together accounted about remaining share of the global PVA market.

Global PVA Demand Analysis, By Application - 2021 (Kilo Tons)

Global PVA Demand Analysis, By Application - 2021 (Kilo Tons)

Asia-Pacific is the largest producer and consumer of Polyvinyl alcohol owing to the strong demand from applications like Polymerization aids, Textile Processing & Fibers and Adhesives & Caking Agents applications. The region account for more than 80% of the global Polyvinyl alcohol capacity. North America is second largest manufacturer of Polyvinyl alcohol. The region accounted for around 10% of the global Polyvinyl alcohol capacity in 2021, which is estimated to be around 217 kilo tons. Central & South America, Central & Eastern Europe, are dependent on the imports of Polyvinyl alcohol as this country has no local PVOH manufacturers. Asia-Pacific is estimated to be largest PVA market in 2021 on account of the spur in building & construction and automotive sector in the region. The region accounted for more than 65% of PVA demand and is likely to increase its market share to around 68% by 2032 to reach about 1,350 kilo tons. The demand in Asia-Pacific is estimated to grow at a rate of 3.3.%, followed by Western Europe at 3.2% and North America at 2% amongst the major regions for PVA consumption

China is major country in terms of total Polyvinyl alcohol (PVA) capacity, accounting for 60% of the global capacity. The country has remained a net exporter of PVA with average annual net exports being around 144 kilo tons during 2016-2021. China holds more than 72% share of the total capacities in the Asia-Pacific region and exports more than 12-22% of the Polyvinyl alcohol produced in the country to the world. Wanwei High and New-Tech Material Co., Ltd, Inner Mongolia Mengwei, Ningxia Dadi Circular Development Corp Ltd, Shanxi Sanwei Co. Ltd., Chang Chun Chemical (Jiangsu), Sinopec Great Wall Energy Chemical, Sinopec Sichuan Vinylon Factory are some of the major Polyvinyl alcohol manufacturers in China together producing around 1,000 kilo tons.

North American PVA consumption is forecast to grow at an average of 2% per year during 2022-20232 owing to strong growth in automotive, packaging and construction industries in the region. PVA demand in the region is forecast to grow at a CAGR of 2% from 2022 to 2032 to cross 230 kilo tons by 2032. The region is a net exporter of PVA with average net exports around 23 kilo tons between 2016-2020. The region is expected to be a net exporter in the forecast period. The Sekisui Chemical, Kuraray, and Eastman (Solutia) are the major PVA manufacturers and have their production facilities in the USA, with Kuraray being the largest producer of PVA in North America. In 2020, the region accounted for around 10% of the global PVOH capacity which translates to around 217 kilo tons. The operating in the last 5 years in country has averaged around 93%. In the forecast period operating rates are likely to increase to 95% as the region is expected to witness moderate growth and now new major capacities have been planned in the short-term forecast till 2025. In 2021, Polyvinyl Butyral (PVB) applications constituted the largest demand for PVA in the US, accounting for about 30% of the total demand. The US is a major PVB producer in North America. Kuraray, and Eastman are the major PVB resins manufacturers. The company use PVA captively to manufacturer PVB resins and PVB films/sheets.

Major PVA Manufacturers Capacity - 2021 (Kilo Tons)

PVA PVOH Manufacturers

In Western Europe, Kuraray Specialties Europe Gmbh, Wacker Chemie and Sekisui Chemical operate PVA production plant of 94 kilo tons, 22 Kilo tons and 30 Kilo tons in Germany and Spain respectively. The region accounts for around 7% of the global PVA installed capacity. Germany accounts for around 80% of the regional installed capacity while Spain accounts for the remaining 20% of the regional demand. No new major PVA capacities are expected to come up in the region in the short-term forecast till 2025. Historically Western Europe is a major net importer of PVOH. It is expected to follow the same trend during the forecast period. Between 2016-2020, the average annual regional PVA imports have been around 208 kilo tons while the average annual regional PVA exports have been around 95 kilo tons. During the forecast period, the annual PVA net exports are expected to be around 151 kilo tons

PVB accounted for around 1/4th of the total PVOH demand in Germany’ and is further anticipated to witness strong demand growth in the forecast period to reach 30 kilo tons by 2032. Kuraray Specialties Europe Gmbh is a major PVB manufacturer in Germany. PVB is used by automotive manufacturers to make windshields. Largest concentration of automotive OEM’s can be seen in Germany, where there are more than 40 automotive OEM plants accounting for more than half of the regional OEM market. This concentration of automotive industry is due to convenient geographical location where the country is located at market cross-roads of Europe. The countries encompassing are Poland, France, Austria, Netherlands, and Belgium whose automotive demand is majorly met by Germany. Major export markets for Germany are in U.S. and Asia-Pacific region where demand for premium automotive is at a rise.

Scope of Report 

The Polyvinyl Alcoholreport describes the global Polyvinyl Alcohol market, with focus on the country, applications and other end-use scenarios. The study provides

Market Data & Forecast (Short-term and Long-term)
•  Demand-Supply Analysis
•  Demand Composition, by Applications
•  Capacity & Production
•  Trade (Import, Export and Net Export)
•  Sales & Revenue
•  Pricing Analysis
•  Market Dynamics

Country Summaries & Product Review
•  Supply Demand Balance 
•  PVA Market data in terms of volume and value for each end-use 
   at regional and country level
•  PVA Market analysis for Production, Capacity and Demand, at regional and country level
•  Historical, Current & Market Forecast
•  Macro-economic factors like GDP, Population and World Economic integration
•  Economic & Energy Outlook
•  Industry & Policy Developments 
•  End-use Industry / Applications Market 
•  Reasoning & Analysis
•  Insightful Commentary
•  Market Review
•  Comparative Analysis
•  Latest Trends and market developments
•  Key players
•  Strategic Issues and Recommendations
•  Business Opportunity Assessment

1.  Introduction
      •  Scope
      •  Market Coverage
          -  Applications
          -  Regions
          -  Countries
      •  Years Considered
          -  Historical - 2016 – 2022
          -  Base - 2023
          -  Forecast Period - 2024 – 2036
      •  Research Methodology
          -  Approach
          -  Research Methodology
          -  Prismane Consulting Market Models
          -  Assumptions & Limitations
          -  Abbreviations & Definitions
          -  Conversion Factors
          -  Data Sources
2.  Market Synopsis 
      •  Market Evolution
      •  Demand-Supply Overview
      •  Industry Structure
      •  Strategic Issues
      •  End-use Trends
      •  Growth Forecast
3.  Economic & Energy Outlook
      •  GDP and Demographics
      •  Monetary & Fiscal Policies
      •  Crude Oil Production and prices
      •  Natural Gas
      •  Electricity Prices
4.  End-use Sector Performance
      • Packaging
      • Textiles 
      • Others
5.  Plants & Projects Analysis
      •  PVA Production Capacity, by Company
      •  PVA Production Capacity, by Country and by region
      •  Capacity Overview, By Technology
6.  Introduction to Polyvinyl Alcohol and Market Overview 
      •  Product Description
      •  Grades & Properties
      •  Raw Material
      •  Manufacturing Process
      •  Environmental Issues
      •  Value Chain
      •  Applications
7.  Market Dynamics and Industry Trends 
      •  Market Dynamics 
          -  Drivers
          -  Restraints
          -  Opportunities
          -  Challenges
8.  Global Polyvinyl Alcohol Demand-Supply Analysis, By Type and By Application, (Volume, Value) (2016–2036)
      •  Strategic Issues
      •  Demand-Supply Analysis and Forecast (2016 – 2036)
          -  Capacity
          -  Capacity Utilization (%)
          -  Production
          -  Imports
          -  Exports
          -  Net Exports
          -  Demand
          -  Demand Growth Rate (%)
          -  Driving Force Analysis
      •  Global Polyvinyl Alcohol Market, By Type 
          -  Fully Hydrolyzed
          -  Partially Hydrolyzed
          -  Others
      •  Global Polyvinyl Alcohol Market, By Application 
          -  Polyvinyl butyral (PVB)
          -  Textiles
             -  Warp Yarn Sizing
             -  Textile Processing
          -  Paper Processing
          -  Adhesives
             -  Wood Adhesives
             -  Paper Adhesives
             -  Others
          -  Polymerization aids
             -  PVC
             -  Polyvinyl acetate
          -  Films
             -  Water Soluble
             -  Water Insoluble
          -  Construction
             -  Gypsum board
             -  Cement mortar
          -  Caking Agents
          -  Others
9.  Demand-Supply Analysis and Market Review, By Region, By Country (Volume, Value), (2016– 2036)
      •  Strategic Issues
      •  Capacity
      •  Capacity Utilization (%)
      •  Production
      •  Imports
      •  Exports
      •  Net Exports
      •  Demand
      •  Demand Growth Rate (%)
      •  Polyvinyl Alcohol Market, By Type
      •  Polyvinyl Alcohol Market, By Application
Note: Demand-Supply Analysis has been provided for all major Regions / Countries as mentioned below. The demand-supply (consumption) split by Application, has been provided for each of the countries/regions in Volume (Kilotons) and Value (USD Million).
      •  North America
         -  USA
         -  Canada
         -  Mexico
      •  Western Europe
         -  Germany
         -  France
         -  Italy
         -  United Kingdom
         -  Spain
         -  Rest of Western Europe
      •  Central & Eastern Europe
         -  Russia
         -  Poland
         -  Rest of Central & Eastern Europe
      •  Asia-Pacific
         -  China
         -  Japan
         -  India
         -  South Korea
         -  ASEAN
         -  Rest of Asia-Pacific
      •  Central & South America
         -  Brazil
         -  Rest of CSA
      •  Middle East & Africa
         -  Saudi Arabia
         -  Egypt
         -  South Africa
         -  Rest of MEA
Note: CAGR will be calculated for all the applications to arrive at the regional/global demand growth for the forecast period (2024 – 2036)
10.  Pricing Analysis
      •  Average Polyvinyl Alcohol Prices, USD/Kg
      •  Average PVA prices, by Country 
      •  Average PVA prices, by Region
      •  Price Forecast
11.  Key Strategic Issues
12.  Business Opportunity Assessment 
      •  Market Attractiveness Assessment
      •  Prospective & Target Market Study
13.  Strategic Recommendation & Suggestions
14.  Company Analysis and Market Share Analysis
      •  Polyvinyl Alcohol Manufacturers Profiles/ Company Analysis
         -  Basic Details
         - Headquarters, Key Markets
         -  Ownership
         -  Company Financial
         -  Manufacturing Bases
         -  Global Turnover
         -  Total Employee
         -  Product Portfolio / Services / Solutions
         -  Recent Developments
         -  Companies Covered
             - Sekisui Chemicals
             - Solutia Inc. 
             - Wacker Chemicals 
             - Shanxi Sanwei Company Limited 
             - Ningxia Dadi Circular Development Corp. Limited
             - Inner Mongolia Shuangxin 
             - Sinopec Sichuan Vinylon Factory
             - Japan VAM & POVAL Co. Ltd.
             - Nippon Chemical Industry Co Ltd.
             - Denka Poval
             - Other Manufacturers
Note: This section includes company information, company financials, manufacturing bases, and operating regions. Company financials have been mentioned only for those companies where financials were available in SEC Filings, annual reports, or company websites. All the reported financials in this report are in U.S. Dollars. Financials reported in other currencies have been converted using average currency conversion rates. Company profiles may include manufacturers, suppliers, and distributors.
15.  Appendices
      •  Demand-Supply - Regions
      •  Demand-Supply– Countries
      •  Capacities, 2016-2036

Scope of Report 

The Polyvinyl Alcoholreport describes the global Polyvinyl Alcohol market, with focus on the country, applications and other end-use scenarios. The study provides

Market Data & Forecast (Short-term and Long-term)
•  Demand-Supply Analysis
•  Demand Composition, by Applications
•  Capacity & Production
•  Trade (Import, Export and Net Export)
•  Sales & Revenue
•  Pricing Analysis
•  Market Dynamics

Country Summaries & Product Review
•  Supply Demand Balance 
•  PVA Market data in terms of volume and value for each end-use 
   at regional and country level
•  PVA Market analysis for Production, Capacity and Demand, at regional and country level
•  Historical, Current & Market Forecast
•  Macro-economic factors like GDP, Population and World Economic integration
•  Economic & Energy Outlook
•  Industry & Policy Developments 
•  End-use Industry / Applications Market 
•  Reasoning & Analysis
•  Insightful Commentary
•  Market Review
•  Comparative Analysis
•  Latest Trends and market developments
•  Key players
•  Strategic Issues and Recommendations
•  Business Opportunity Assessment